24.09.2019 · 17 views

9 Superior Tactics for YouTube Channel Promotion

Do you want to know how promote your channel fast? Read the article!



  1. Make Unique Thumbnails

In a world with a lot of competition, you need to be always up. Rapid communications flow forces people to grasp the information just as quickly. That’s why short-form video ads are the hottest new trend nowadays. So you should make videos clickbaity – use the thumbnail image. The video appeal depends not only on the title, but also on its preview. 

 

You should not miss such a tool of audience capture. You need to take full advantage of available methods. And thumbnails will help you to find your videos on the front page of trends. 

There are several points to consider while using thumbnails’ images: 

  • Minimal resolution is640 x 480 (recommended 1280 x 720 pixels); 

  • Best image format: JPG, GIF, BMP and PNG;

  • Right image size: under the 2MB;

  • Best aspect ratiois 16:9. 

 

To upload your image you should use the thumbnail option. To add one to an already-downloaded video, edit the file and then click « Custom thumbnail». 

...............................................................................

  1. ProvocativeTitle - Bait You Cannot Balk 

The title is the best way to attract viewers’ attention. And it is your headline that should give the answer to the audience questions. But it won’t be so simplistic! Your title should be short, descriptive and fascinating, but not clickbeaty. And don’t forget to put keywords at the beginning of the sentence. 

..............................................................

  1. GoogleSearch Engine Results Page Analysis 

A place in the search ranking is a key moment in shaping the popularity of video. To achieve that do your video keyword research by reverse-engineering Google’s SERPs.  

There are several YouTube optimization techniques to improve your search rankings. But if you really want to have a lasting impact on your search ranking, do your video keyword research by reverse-engineering Google’s search engine results pages (SERPs). You need to identify the best tags that affect your video rating. 

............................................................

  1. Use Appeal Foran Action as an Audience Attention Incentive 

First of all you need to remember that any video on YouTube Channel is created to promote your ideas, brand and info products. You need to make every potential client open and watch the video. If the viewer leaves without having watched the content to the end, then you've done something wrong. Perhaps there is a lack of interactivity. 

On YouTube there are several types of audience interaction with you: 

  1. Leave acomment; 

  2. Like and share the video;

  3. Subscribe to thechannel;

  4. Watch more videos.

Use the following tips to increase the appeal of your content: 

  1. Communicate with your audience. When you cover a topic, ask the audience to write their opinion in the commentsdown below;

  2. At the end of the videoalways add anaction button as a link to your channel. It can be a link to a subscription or to your other similar video;

  3. Besure to add a description to the video. Write a brief description of the topic and add links to your social networks (for example, Instagram, Telegram or Facebook). 

........................................................

5. Let Your Followers Embed Your Videos 

Allow other users to embed your videos. Thus, more people can learn about you and your YouTube channel and attract new audience. This is your free advertising. 

To add this feature, get in Video Manager, change the settings - check the box next to your video. The more embeddings – the better! 

.........................................................

  1. Use the Cross Promotion 

Make a connection between all the materials on YouTube channel. Include your other videos into email newsletters and signatures, accounts on other sites, blogs and social media posts. Use every opportunity to promote the channel. 

 ..............................................................

  1. PlaylistsRock!

Create theme lists for your videos. This will make it much easier to find the desired content. What is more, the playlists have automatic playback. Convenience shows the quality of your channel. Just form lists and add each new video to the right list. It's important not to forget about the description. It will open up new search opportunities and will additionally merchandise your channel in search. 

............................................................

  1. Create Videos Day-to-day

This lead-up to content creation will help to achieve stability on the Channel. Of course, the audience loves something unexpected and interesting, but the regular column will help to keep constant subscribers. Select at least one day a week for regular videos for one theme. Create a separate playlist for such content. Regularity is one of the recipes for success on YouTube. 

................................................................

  1. Give Positive Feedback to Followers

Use two-way communication as a tool to improve your Channel statistics. You can reply to comments or like them, organize contests, and give gifts for activity on the channel. You can collaborate with other brands and companies, conclude advertising contracts. In general, YouTube is the same social network where the manifestation of any activity directly affects the channel’s statistics and attracts a new audience. Talk with people, let your viewers know that you appreciate them, and they return you all the love and care back.